Important tips for expansion to Turkey


Every country has its own social habits and rules. Therefore, when doing business in a foreign country, you should be aware of the DOs and DON’Ts of that particular nation. Below, you will find some general tips and tricks that might help you when expanding to or starting a business in Turkey.
Take your time for plenty of small talk before getting down to business and make positive remarks about your stay in Turkey. In addition, always maintain eye contact when talking to someone.

Another important tip is to not signal “no” by shaking your head from side to side because this means that you did not understand. A Turkish “no” is indicated by raising the eyebrows and may be accompanied by the sound “tsk” and/ or looking up.

Furthermore, the Turkish society is highly influenced by Islam, so organize your appointments and meetings around each of the five daily prayer times. You should not schedule any appointments during Ramadan or during July and August, since these are the most common annual holiday periods for Turkish business people.

This is all revealed by the latest report on B2C e-commerce in Southern Europe by Ecommerce Europe. Ecommerce Europe is the European umbrella organization for online retailers. Figures in Ecommerce Europe reports are based on the Global Online Measurement Standard for B2C E-commerce (GOMSEC). Ecommerce Europe also published comprehensive Regional Reports on B2C E-commerce in Central Europe, Eastern Europe, Northern Europe and Western Europe. All the reports are powered by GfK, GlobalCollect, Informatica, RichRelevance and Salesupply.

Free downloads available now
Would you like to find out more about e-commerce in Southern Europe? The free light versions of our Regional Reports can be downloaded via and the abstract of the Southern European B2C E-commerce report, for instance, can be downloaded here.

Full reports are also available:
European B2C E-commerce Report 2014: €1,950
5 European regional reports 2014: €790 per report (including Infographics and in-depth Country Profiles)

Western European Report:
Belgium, France, Ireland, Netherlands and United Kingdom
Central European Report:
Austria, Czech Republic, Germany, Hungary, Poland and Switzerland
Southern European Report:
Greece, Italy, Portugal, Spain and Turkey
Northern European Report:
Denmark, Estonia, Finland, Iceland, Latvia, Lithuania, Norway and Sweden
Eastern European Report:
Romania, Russia and Ukraine

All European reports (5 regional reports + European Report): €2,950
When you become a company member or business partner of Ecommerce Europe, you will receive the reports for free. For more information on this, please go to

>>> Download your free light reports here