Speakers from three continents at SERP Conf. 2023


This article has been provided by Ecommerce Europe’s national association in Bulgaria:   Bulgarian E-commerce Association

SERP Conf. 2023 – the leading SEO conference in Eastern Europe, will be held on October 12 in Sofia. The event will bring together over 500 participants from Eastern Europe, representing the entire regional e-commerce ecosystem. This year’s theme is: “SEO Practices Without Limits” and its focus will be on upcoming changes to Google’s algorithms and rapidly emerging new technologies such as artificial intelligence (AI) that are fundamentally changing SEO.

On October 12th, 15 TOP experts from 3 continents will answer the most asked questions in the world of website search engine optimization. They will talk about artificial intelligence (AI) and its use in SEO, content marketing and promotion, and the future of e-commerce. Along with proven specialists from the SEO field, business owners will stand on the stage of the event – people who, with successful and working SEO, manage to develop their brands and increase their income more than 10 times.

Among the speakers at SERP Conf. 2023 are the established world names: Judith Lewis, Hristina (Tina) Mangelova, Koray Tuğberk GÜBÜR, Natalia Witczyk, Craig Campbell, Begum Kaya, Dido Grigorov.

Judith Lewis is Founder at DeCabbit Consultancy.  Judith is a renowned international consultant, speaker, writer, trainer, blogger, digital media consultant and judge for the industry leading Search Awards worldwide and has done so every year since their inception. She is a regular speaker and trainer worldwide on SEO, content strategy, link building, paid media and digital strategy and is recognized by her peers as one of the most influential people in the UK digital industry.

Hristina (Tina) Mangelova is Head of SEO & Content Marketing at Growth Skills. Tina is an SEO specialist with a demonstrated history of driving organic growth as both an in-house manager and an external consultant in the fast-past New York City tech world. Her curiosity to explore the effects of digital technologies on human behavior, global cultures & emerging trends is fueled by her background in anthropology and computer science.

Koray Tuğberk GÜBÜR Founder and Owner of Holistic SEO & Digital. Koray Tuğberk publishes SEO Case Studies, Researches, and Detailed A/B Tests along with their results. Koray regularly attends webinars, conferences, and SEO-related events. He focuses on Data Science, Machine Learning, Web Development, Entity-based Contextual Search, Semantic Content Network Creation, and Marketing, Branding, and Reputation Management.

Natalia Witczyk е is a freelance SEO consultant. She specializes in Technical and International SEO, working on SEO strategies for some of the biggest international websites in Google, Yandex and Baidu. Originally from Poland, her experience comes from the agency side, with vast experience first in UK, and for the last 7 years in Barcelona. Natalia is an active member of Mujeres en SEO (Women in SEO community) and industry awards judge.

Craig Campbell SEO Trainer & Consultant at Craig Campbell Company. Digital Marketing Expert, business owner & author, based in Glasgow with 18 years’ experience in SEO. Regular Speaker at the top worldwide top conferences. Craig is one of the most knowledgeable SEOs in the business.

Begum Kaya is Founder & SEO Consultant at BK Solutions, as well as the moderator of the Opinionated SEO Opinions Series with The Gray Dot Co. She began her career at an agency in Istanbul, specializing in technical SEO for B2B and e-commerce businesses. Since then, she has expanded her expertise to the global stage, effectively delivering digital solutions and consultancy to established companies worldwide.

Dido Grigorov Dido Grigorov is an SEO specialist with almost 20 years of professional experience. He is the Head of SEO of Serpact. His SEO career began in America and England, followed by projects in Germany, Switzerland, Austria, France, Italy and many more. His main focus and interest are Text retrieval, Machine learning, Artificial intelligence, Google Patents, Content marketing strategies, Technical SEO, Data structure and Algorithms, Python, Golang and C++ programming.

What will the SERP look like for the millions of businesses on Google and Bing?

Millions of online marketers and Lead Generation companies depend on Google and Bing. The big changes announced by Bing in relation to ChatGPT and Google are changing and reshaping the market for the best converting channel in the history of digital marketing – Organic Traffic (SEO).

The conference will discuss hot topics such as:

  • Is Google penalizing AI generated content as the search engine will soon be powered by artificial intelligence?
  • What steps can a business take for better visibility in Google search results?
  • What is the risk if the business does nothing and waits for the changes?
  • Should we turn our attention to Bing?
  • How to allocate our digital marketing budgets?

The main topics in focus of this year’s program are presented in 5 panels:

  • Technical SEO;
  • E-commerce SEO;
  • AI & SEO;
  • Python & SEO;
  • Future of SEO.

SERP Conf. 2023 is for those who are looking for real practical knowledge and challenges. For those who consider SEO a world of endless possibilities! For those with a competitive spirit and technology as a calling! The conference is an opportunity for online businesses and entrepreneurs to take their business to the next level and an opportunity to build international partnerships.

Organizer for the third consecutive year of SERP Conf. 2023 is a Serpact SEO agency. The conference is supported by the industrial branch partners: Ecommerce Europe, Bulgarian E-commerce Association (BEA), Albanian E-commerce Association, Macedonian E-commerce Association and others.

Members of Ecommerce Europe get 20% off the ticket price with promo code: EE-SERPCONF-20

For more information and registration, visit the conference website: https://serpconf.com

For SEO agency Serpact

Serpact was founded in 2016 and today, 7 years later, its team consists of 22 talented professionals who work and develop in the company. Together with the founder Nikola Minkov, all of them are the reason why Serpact became one of the leading SEO agencies in Bulgaria and Europe, and established itself on the world stage.

To date, the agency’s team is proud of over 2,500 successful SEO projects, and thanks to them, Serpact has won 14 international awards from prestigious competitions such as Global Search Awards, European Search Awards, Clutch, Web Excellence Awards, Vega Awards and more. Most of the awards are won precisely for successes and achievements with their clients.

Serpact is a full member of the Bulgarian E-commerce Association and a member of the Board of Directors.

Learn more about Serpact : https://serpact.com/